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Kenya's P2P Payments
Case Studies
Kenya's P2P Payments: 6 Key Trends & Opportunities
LOOKA Research, specializing in data collection, analysis, and visualization across Africa, conducted a study across…
How a Pan-African Design Agency uses LOOKA for User Research?
Case Studies
How a Pan-African Design Agency uses LOOKA for User Research?
Discover how Yann Le Beux, Co-founder of YUX, uses LOOKA with his team to unleash consumer insights in Africa.“Adding…
Serigne Fall
Evaluating NPS score and general customer satisfaction
Case Studies
Evaluating NPS score and general customer satisfaction
Context & objectivePEG Africa is a scale-up which aims to bring off-grid solar energy access to rural and peri-…
Serigne Fall
3 drawbacks of long questionnaires
Research Fundamentals
3 drawbacks of long questionnaires
When writing your questionnaire, it's tempting to include a large number of questions in order to get as much insights…
Adja Leye Gueye
6 Key stages in Market Research
Market Research
6 Key stages in Market Research
Conducting your market research can seem complicated at first but here are easy steps to help you conduct market…
Fatoumatta Nagib
What is Market Research ?
Market Research
What is Market Research ?
What is Market Research ?As an entrepreneur, starting up a business is like taking a step into dire darkness. Hence, it…
Fatoumatta Nagib