A Pitcher's Preparedness

Fundraising isn’t just about presenting a cause, it’s about preparation, understanding your audience, and crafting a…

Leveraging AI Trends in 2025: A Researcher's Guide

2024 was a watershed year for AI, with advancements reshaping industries and disciplines. As we step into 2025,…

The Role of Research in Product Success

Every groundbreaking product starts with a question: What problem are we solving? Answering this effectively requires…

How LOOKA is Leading Sustainable Research in Africa

The transportation sector globally contributes over seven billion metric tons of CO₂ annually. Currently, we are facing…

Untold Stories of Research in Africa

Conducting qualitative research in Africa is an adventure filled with unique challenges, diverse languages, and…

Humanize Your Research Report: The Empathy Edge

In user research, empathy is the ability to deeply understand and connect with users’ experiences, seeing the world…

The Art of Storytelling in Research

Storytelling is one of humanity’s oldest and most powerful tools. It’s how we share our lives, connect, and communicate…

5 Steps to Eliminate Bias in Your Survey Questions

Bias is a hidden force that can quietly disrupt research studies, altering findings and leading to misleading…

The Role of AI in Improving Your Data Quality

As organizations increasingly rely on data to inform strategic decisions, the quality of that data becomes paramount.…

Crafting a Compelling Narrative With Data Storytelling

Data storytelling is the art of transforming raw data into engaging narratives that captivate and inform. It involves…

Maximizing Your ROI with Advanced Quantitative Survey Tools

For managers, researchers, and product managers, gathering precise insights isn’t just a luxury, it's a necessity to…

Enhancing In-Person Interviews with Advanced Quantitative Survey Tool

In management, data-driven decision-making is crucial, and the quality of your data can either elevate your strategies…